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About Us

Back in 1981, seven university graduates came together with a shared mission of infusing the world with positivity. Vitool Viraponsavan , one of the strongest voices of the group, went on to establish PlanToys and has been inspiring children and families worldwide ever since.Today, PlanToys has branched out to Asia, America, Europe and Australia – bringing optimism, creativity and a passion for sustainability to communities all over. The fusion of these three things is also known as our “Sustainable Way,” which further includes our use of sustainable materials, manufacturing methods and mindset.


Our Mission

In 1981, the story of PlanToys began with a sustainable mind to respect and preserve natural resources for future generations. It has always been our belief, for more than 40 years, that children are the real force behind this mission. Therefore, we intend to produce well-designed toys that help enhance the development of children from 0 to 5 years old and to nurture them with freedom of play and a closer relationship to nature. Meanwhile, we try to develop the safest processes that cause minimal or no effects to our staff, consumers, the environment, and the world, and use materials that are eco-friendly and safe. Apart from toys, we pass on our sustainable minds to children through activities that focus on society, the environment, and the development of children.